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Search Marketing

Search/Pay-Per-Click Marketing

Search Marketing/Pay Per Click (PPC) marketing is an effective internet marketing strategy that relies on more than just a few simple tactics. Aside from traditional digital marketing to boost organic visibility, organizations of any size and budget can benefit from PPC marketing and digital ad campaigns to provide immediate visibility to a target audience as well as immediate response and conversions.

Examples of SEM PPC platforms include Google Ads, Bing Ads, and Yahoo Ads. These platforms allow you to:

  • Target your ads to specific keywords and audiences: Ensure your ads reach the right people interested in your product or service.
  • Set budgets and control your spending: Decide how much you’re willing to spend per click and on the campaign overall.
  • Track your results: Monitor how well your ads are performing and adjust your campaign accordingly.

 

Benefits of PPC Marketing Includes:

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Full-Spectrum PPC Execution

to designate ad groups based on content and goals

and selection for the most appropriate, relevant keywords to match your goals

development to generate compelling, rich ad content to grab the attention of search users

the most appropriate landing pages for each ad or developing a strategy to create custom pages

 and split test PPC ads to maximize conversions

Daily monitoring of PPC accounts

and reporting of your account

consultation and ongoing recommendations to continue to grow and improve your account’s performance

Weboganic is your comprehensive PPC marketing partner, delivering full-service programs that leverage your brand, primary, and long-tail keywords to create and manage impactful, cost-efficient ads. With a collective 50+ years of Search Marketing experience, our team is dedicated to optimizing your account’s performance. As a Search Marketing client, you’ll benefit from a dedicated, experienced PPC manager to oversee your account and collaborate on optimization. Whether your goal is direct sales, leads, or registrations, our PPC strategies are designed to deliver the volume of conversions you need while meeting the ROI you demand.

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