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Lead Management

We can provide you with powerful tools needed to optimize your workflow.

Lead Management – Education "EDU"

Are you looking for a team of Education experts in Lead Generation and Management to support growing your performance based marketing and lead gen channel?  Perhaps, feeling in the dark about whom to work with, the quality of the EDU vendors you’re considering, how to manage multiple EDU vendor sources, how to optimize Education leads, and what systems/technology to use for reporting, data import, etc.  …If so, we’ve got the technology and expertise in Education Marketing, Admissions and business operations to support you, as your EDU Lead Gen – Agency of Record (AOR).

Benefits of Lead Management

Weboganic has a combined 50+ years in Education  marketing, admissions, and operations supporting student recruitment.  The majority of the Weboganic EDU team individually has over 15+ years of experience in EDU on the client and/or agency side, so we understand your needs from both Admissions and Education Marketing.  In addition, we understand the limitations and issues you run into with the Non-Profit and For-Profit accreditation, the Department of Education, and regulatory guidelines, such as the Telephone Consumer Protection Act (TCPA), which requires specific disclaimers and guidelines are followed to generate leads.  Thus, we’ve got a solid understanding and expertise to support your student recruitment and EDU lead generation.

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Weboganic – Lead Management System "LMS"

We utilize a full lead management system to capture, qualify, distribute and report all leads to the client in real-time, while providing a redundant system for the client’s internal reporting and tracking. In addition, we capture additional data points that we utilize for compliance and optimization.

Capture

We capture real-time leads, enabling us to monitor and adjust pacing and allocation on the fly for optimal efficiency.

Process & Filter

Filters leads in real-time, preventing clients from receiving or paying for duplicates, geo-restricted, or non-compliant leads.

Distribute

Our system delivers leads to clients in real-time (XML, Host & Post, Email, etc.) or through scheduled batch files at set times.

Reporting

Our reporting system tracks the lead-to-enrollment-to-start journey for clients, detailing data by vendor, campus, etc.